Groupon, Inc. engages in the global scaled two-sided marketplace that connects consumers to merchants. It operates through the North America and International geographical segments. The company was founded by Andrew D. Mason, Eric Paul Lefkofsky, and Bradley A. Keywell in October 2008 and is headquartered in Chicago, IL.

Operating leverage, if any, is only for the short term, as Groupon will have to keep spending more to acquire new customers in order to increase transactions and return on investment for the merchant. 

If merchants become disenchanted with Groupon’s daily deals, they may either flock to competitors or push back against the firm's high take rate.

Groupon has needed to continuously spend to acquire customers and build relationships with merchants, and this spending may limit its profitability.

As more local businesses become more tech-savvy, they may need less hand-holding from Groupon’s salesforce, which could lead to lower costs for Groupon.

Groupon should maintain its first-mover advantage as it leverages its current relationships with local merchants to provide more attractive offerings for consumers.

As more local businesses become more tech-savvy, they may need less hand-holding from Groupon’s salesforce, which could potentially lead to lower costs for Groupon.

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Groupon

Why Robinhood?

About GRPN

Groupon, Inc. engages in the global scaled two-sided marketplace that connects consumers to merchants. It operates through the North America and International geographical segments.

GRPN Key Statistics

Groupon

Why Robinhood?

Groupon, Inc. engages in the global scaled two-sided marketplace that connects consumers to merchants. It operates through the North America and International geographical segments. Show more

GRPN Key Statistics

Groupon, Inc. engages in the global scaled two-sided marketplace that connects consumers to merchants. It operates through the North America and International geographical segments.