Harley-Davidson

1D
1W
1M
3M
YTD
1Y
5Y
ALL

Why Robinhood?

Robinhood gives you the tools you need to put your money in motion. You can buy or sell HOG and other ETFs, options, and stocks.

About HOG

Harley-Davidson, Inc. is engaged in the manufacture and sale of custom, cruiser, and touring motorcycles. It operates through the following segments: Motorcycles & Related Products and Financial Services. 

CEO
Arthur Francis Starrs
CEOArthur Francis Starrs
Employees
5,900
Employees5,900
Headquarters
Milwaukee, Wisconsin
HeadquartersMilwaukee, Wisconsin
Founded
1903
Founded1903
Employees
5,900
Employees5,900

HOG Key Statistics

Market cap
2.89B
Market cap2.89B
Price-Earnings ratio
5.94
Price-Earnings ratio5.94
Dividend yield
2.91%
Dividend yield2.91%
Average volume
2.42M
Average volume2.42M
High today
High today
Low today
Low today
Open price
$24.31
Open price$24.31
Volume
442.00
Volume442.00
52 Week high
$34.37
52 Week high$34.37
52 Week low
$20.45
52 Week low$20.45

Stock Snapshot

Harley-Davidson(HOG) stock is priced at $24.39, giving the company a market capitalization of 2.89B. It carries a P/E multiple of 5.94 and pays a dividend yield of 2.9%.

On 2025-12-01, Harley-Davidson(HOG) shares started trading at $24.31, with intraday highs of — and lows of —.

Trading activity shows a volume of 442, compared to an average daily volume of 2.42M.

Over the past 52 weeks, Harley-Davidson(HOG) stock has traded between a high of $34.37 and a low of $20.45.

Over the past 52 weeks, Harley-Davidson(HOG) stock has traded between a high of $34.37 and a low of $20.45.

HOG News

Simply Wall St 5h
The Bull Case For Harley-Davidson Could Change Following Strong Q3 Results and Dividend Affirmation

On November 25, 2025, Harley-Davidson's Board of Directors affirmed a cash dividend of US$0.18 per share for the fourth quarter, payable on December 22 to share...

The Bull Case For Harley-Davidson Could Change Following Strong Q3 Results and Dividend Affirmation
24/7 Wall St. 6d
Here Are Tuesday’s Top Wall Street Analyst Research Calls: Applied Materials, CDW, Exact Sciences, Harley-Davidson, Oshkosh, ServiceNow and More

Here Are Tuesday’s Top Wall Street Analyst Research Calls: Applied Materials, CDW, Exact Sciences, Harley-Davidson, Oshkosh, ServiceNow and More Quick Read The...

Here Are Tuesday’s Top Wall Street Analyst Research Calls: Applied Materials, CDW, Exact Sciences, Harley-Davidson, Oshkosh, ServiceNow and More
Simply Wall St 6d
Harley-Davidson: Valuation Perspectives After Recent Share Price Volatility

Harley-Davidson (HOG) stock has experienced some movement lately, leaving investors curious about what is driving sentiment. With shares seeing noticeable shift...

Harley-Davidson: Valuation Perspectives After Recent Share Price Volatility

Analyst ratings

65%

of 17 ratings
Buy
29.4%
Hold
64.7%
Sell
5.9%

More HOG News

TipRanks 6d
Harley-Davidson initiated with a Hold at Loop Capital

Loop Capital initiated coverage of Harley-Davidson (HOG) with a Hold rating and $21 price target Published first on TheFly – the ultimate source for real-time,...

People also own

Based on the portfolios of people who own HOG. This list is generated using Robinhood data, and it’s not a recommendation.
All investments involve risks, including the loss of principal. Securities trading offered through Robinhood Financial LLC, Member SIPC and a registered broker-dealer.