Harley-Davidson

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About HOG

Harley-Davidson, Inc. is engaged in the manufacture and sale of custom, cruiser, and touring motorcycles. It operates through the following segments: Motorcycles & Related Products and Financial Services. 

CEO
Jochen Zeitz
CEOJochen Zeitz
Employees
5,900
Employees5,900
Headquarters
Milwaukee, Wisconsin
HeadquartersMilwaukee, Wisconsin
Founded
1903
Founded1903
Employees
5,900
Employees5,900

HOG Key Statistics

Market cap
3.66B
Market cap3.66B
Price-Earnings ratio
15.48
Price-Earnings ratio15.48
Dividend yield
2.36%
Dividend yield2.36%
Average volume
1.62M
Average volume1.62M
High today
$30.33
High today$30.33
Low today
$29.66
Low today$29.66
Open price
$29.91
Open price$29.91
Volume
1.49M
Volume1.49M
52 Week high
$39.93
52 Week high$39.93
52 Week low
$20.45
52 Week low$20.45

HOG News

Simply Wall St 2d
Will LiveWire Group's Leadership Transition Shape Its Long-Term Strategic Vision?

LiveWire Group recently announced that Jochen Zeitz, its founding Chairman and former CEO, resigned from the Board of Directors effective September 30, 2025, co...

Will LiveWire Group's Leadership Transition Shape Its Long-Term Strategic Vision?
Simply Wall St 4d
A Fresh Look at Harley-Davidson’s Valuation After Artie Starrs Takes Over as CEO

Harley-Davidson (NYSE:HOG) is back in the spotlight after the company named Artie Starrs as its new CEO, a move that is turning heads across the investment comm...

A Fresh Look at Harley-Davidson’s Valuation After Artie Starrs Takes Over as CEO
Simply Wall St 6d
Will Harley-Davidson’s New CEO’s Brand Loyalty Shape Management Credibility for HOG Investors?

Harley-Davidson recently announced the appointment of Artie Starrs as its new CEO, with Starrs having purchased a 2025 Heritage Classic motorcycle shortly befor...

Will Harley-Davidson’s New CEO’s Brand Loyalty Shape Management Credibility for HOG Investors?

Analyst ratings

65%

of 17 ratings
Buy
29.4%
Hold
64.7%
Sell
5.9%

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Based on the portfolios of people who own HOG. This list is generated using Robinhood data, and it’s not a recommendation.
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