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Nielsen Holdings Plc engages in the provision of global marketing data collection and analytics services. It operates through the Watch and Buy segment. Read More The Watch segment offers services to media and advertising clients and audience measurement services. The Buy segment provides consumer packaged goods to manufacturers and retailers. The company was founded by Arthur C. Nielsen in 1923 and is headquartered in New York, NY.
New York, New York
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New York TimesNov 7
Nielsen to Split Into Two Companies, Gets Backing From Investor Elliott(Reuters) - Market research firm Nielsen Holdings Plc said on Thursday it would split into two publicly traded companies in a bid to boost shareholder value, a
Nielsen Plans Consumer Unit Spinoff After Elliott Pressure(Bloomberg) -- Nielsen Holdings Plc said it plans to spin off its business that tracks consumer preferences into a separately listed company prompted by pressur
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$0.51 per share