Snap Inc., also called Snap, is an American multinational technology and social media company, founded on September 16, 2011 by Evan Spiegel and Bobby Murphy and based in Venice, Los Angeles. The company develops and maintains the image messaging and multimedia mobile app Snapchat, as well as develops and manufacturers the wearable camera Spectacles. Read More The company was originally named Snapchat Inc. upon its inception, but it was rebranded on September 24, 2016 as Snap Inc. in order to include the Spectacles product under a single company.