Harley-Davidson

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About HOG

Harley-Davidson, Inc. is engaged in the manufacture and sale of custom, cruiser, and touring motorcycles. It operates through the following segments: Motorcycles & Related Products and Financial Services. 

CEO
Arthur Francis Starrs
CEOArthur Francis Starrs
Employees
5,900
Employees5,900
Headquarters
Milwaukee, Wisconsin
HeadquartersMilwaukee, Wisconsin
Founded
1903
Founded1903
Employees
5,900
Employees5,900

HOG Key Statistics

Market cap
2.93B
Market cap2.93B
Price-Earnings ratio
5.82
Price-Earnings ratio5.82
Dividend yield
2.97%
Dividend yield2.97%
Average volume
2.51M
Average volume2.51M
High today
$24.37
High today$24.37
Low today
$23.85
Low today$23.85
Open price
$24.02
Open price$24.02
Volume
1.84M
Volume1.84M
52 Week high
$34.37
52 Week high$34.37
52 Week low
$20.45
52 Week low$20.45

Stock Snapshot

As of today, Harley-Davidson(HOG) shares are valued at $24.20. The company's market cap stands at 2.93B, with a P/E ratio of 5.82 and a dividend yield of 3.0%.

As of 2025-11-26, Harley-Davidson(HOG) stock has fluctuated between $23.85 and $24.37. The current price stands at $24.20, placing the stock +1.5% above today's low and -0.7% off the high.

The Harley-Davidson(HOG)'s current trading volume is 1.84M, compared to an average daily volume of 2.51M.

During the past year, Harley-Davidson(HOG) stock moved between $20.45 at its lowest and $34.37 at its peak.

During the past year, Harley-Davidson(HOG) stock moved between $20.45 at its lowest and $34.37 at its peak.

HOG News

24/7 Wall St. 15h
Here Are Tuesday’s Top Wall Street Analyst Research Calls: Applied Materials, CDW, Exact Sciences, Harley-Davidson, Oshkosh, ServiceNow and More

Here Are Tuesday’s Top Wall Street Analyst Research Calls: Applied Materials, CDW, Exact Sciences, Harley-Davidson, Oshkosh, ServiceNow and More Quick Read The...

Here Are Tuesday’s Top Wall Street Analyst Research Calls: Applied Materials, CDW, Exact Sciences, Harley-Davidson, Oshkosh, ServiceNow and More
Simply Wall St 18h
Harley-Davidson: Valuation Perspectives After Recent Share Price Volatility

Harley-Davidson (HOG) stock has experienced some movement lately, leaving investors curious about what is driving sentiment. With shares seeing noticeable shift...

Harley-Davidson: Valuation Perspectives After Recent Share Price Volatility
TipRanks 19h
Harley-Davidson initiated with a Hold at Loop Capital

Loop Capital initiated coverage of Harley-Davidson (HOG) with a Hold rating and $21 price target Published first on TheFly – the ultimate source for real-time,...

Analyst ratings

65%

of 17 ratings
Buy
29.4%
Hold
64.7%
Sell
5.9%

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