Harley-Davidson

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About HOG

Harley-Davidson, Inc. is engaged in the manufacture and sale of custom, cruiser, and touring motorcycles. It operates through the following segments: Motorcycles & Related Products and Financial Services. 

CEO
Arthur Francis Starrs
CEOArthur Francis Starrs
Employees
5,900
Employees5,900
Headquarters
Milwaukee, Wisconsin
HeadquartersMilwaukee, Wisconsin
Founded
1903
Founded1903
Employees
5,900
Employees5,900

HOG Key Statistics

Market cap
2.50B
Market cap2.50B
Price-Earnings ratio
5.17
Price-Earnings ratio5.17
Dividend yield
3.38%
Dividend yield3.38%
Average volume
2.40M
Average volume2.40M
High today
$21.20
High today$21.20
Low today
$20.66
Low today$20.66
Open price
$20.70
Open price$20.70
Volume
540.69K
Volume540.69K
52 Week high
$31.25
52 Week high$31.25
52 Week low
$20.38
52 Week low$20.38

Stock Snapshot

As of today, Harley-Davidson(HOG) shares are valued at $21.17. The company's market cap stands at 2.5B, with a P/E ratio of 5.17 and a dividend yield of 3.4%.

As of 2026-01-08, Harley-Davidson(HOG) stock has fluctuated between $20.66 and $21.20. The current price stands at $21.17, placing the stock +2.5% above today's low and -0.1% off the high.

The Harley-Davidson(HOG)'s current trading volume is 540.69K, compared to an average daily volume of 2.4M.

In the last year, Harley-Davidson(HOG) shares hit a 52-week high of $31.25 and a 52-week low of $20.38.

In the last year, Harley-Davidson(HOG) shares hit a 52-week high of $31.25 and a 52-week low of $20.38.

HOG News

Simply Wall St 4d
Harley-Davidson: Rethinking Valuation After Recent Share Price Weakness

Harley-Davidson (HOG) has slipped again over the past month, extending a rough patch that now stretches across the past 3 months. With shares near 20 dollars, i...

Harley-Davidson: Rethinking Valuation After Recent Share Price Weakness

Analyst ratings

56%

of 18 ratings
Buy
38.9%
Hold
55.6%
Sell
5.6%

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