Southern

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About SO

The Southern Co is a holding company, which engages in the generation and sale of electricity. It operates through the following segments: Traditional Electric Operating Companies, Southern Power, and Southern Company Gas. 

CEO
Christopher C. Womack
CEOChristopher C. Womack
Employees
29,800
Employees29,800
Headquarters
Atlanta, Georgia
HeadquartersAtlanta, Georgia
Founded
1945
Founded1945
Employees
29,800
Employees29,800

SO Key Statistics

Market cap
109.52B
Market cap109.52B
Price-Earnings ratio
24.59
Price-Earnings ratio24.59
Dividend yield
3.08%
Dividend yield3.08%
Average volume
5.64M
Average volume5.64M
High today
$98.77
High today$98.77
Low today
$96.11
Low today$96.11
Open price
$96.27
Open price$96.27
Volume
8.66M
Volume8.66M
52 Week high
$100.84
52 Week high$100.84
52 Week low
$83.09
52 Week low$83.09

Stock Snapshot

Southern(SO) stock is priced at $97.05, giving the company a market capitalization of 109.52B. It carries a P/E multiple of 24.59 and pays a dividend yield of 3.1%.

On 2026-03-12, Southern(SO) stock moved within a range of $96.11 to $98.77. With shares now at $97.05, the stock is trading +1.0% above its intraday low and -1.7% below the session's peak.

Trading activity shows a volume of 8.66M, compared to an average daily volume of 5.64M.

Over the past 52 weeks, Southern(SO) stock has traded between a high of $100.84 and a low of $83.09.

Over the past 52 weeks, Southern(SO) stock has traded between a high of $100.84 and a low of $83.09.

SO News

Simply Wall St 5d
What Southern's Analyst Upgrade Wave Means For Shareholders

In early March 2026, several research firms, including Evercore ISI and KeyBanc, raised their ratings on Southern Company, citing its capital investment plan, r...

What Southern's Analyst Upgrade Wave Means For Shareholders
Nasdaq 6d
Keybanc Upgrades Southern Company - Corporate Bond

Fintel reports that on March 4, 2026, Keybanc upgraded their outlook for Southern Company - Corporate Bond (BOIN:SOJE) from Underweight to Sector Weight. Analy...

Keybanc Upgrades Southern Company - Corporate Bond

Analyst ratings

62%

of 21 ratings
Buy
28.6%
Hold
61.9%
Sell
9.5%

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