Southern

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About SO

The Southern Co is a holding company, which engages in the generation and sale of electricity. It operates through the following segments: Traditional Electric Operating Companies, Southern Power, and Southern Company Gas. 

CEO
Christopher C. Womack
CEOChristopher C. Womack
Employees
29,800
Employees29,800
Headquarters
Atlanta, Georgia
HeadquartersAtlanta, Georgia
Founded
1945
Founded1945
Employees
29,800
Employees29,800

SO Key Statistics

Market cap
109.24B
Market cap109.24B
Price-Earnings ratio
24.93
Price-Earnings ratio24.93
Dividend yield
3.03%
Dividend yield3.03%
Average volume
4.92M
Average volume4.92M
High today
$98.49
High today$98.49
Low today
$96.81
Low today$96.81
Open price
$96.81
Open price$96.81
Volume
4.23M
Volume4.23M
52 Week high
$100.84
52 Week high$100.84
52 Week low
$83.09
52 Week low$83.09

Stock Snapshot

As of today, Southern(SO) shares are valued at $97.59. The company's market cap stands at 109.24B, with a P/E ratio of 24.93 and a dividend yield of 3.0%.

As of 2026-04-10, Southern(SO) stock has fluctuated between $96.81 and $98.49. The current price stands at $97.59, placing the stock +0.8% above today's low and -0.9% off the high.

The Southern(SO)'s current trading volume is 4.23M, compared to an average daily volume of 4.92M.

In the last year, Southern(SO) shares hit a 52-week high of $100.84 and a 52-week low of $83.09.

In the last year, Southern(SO) shares hit a 52-week high of $100.84 and a 52-week low of $83.09.

SO News

TipRanks 22h
Southern Company price target raised to $99 from $88 at Barclays

Barclays raised the firm’s price target on Southern Company (SO) to $99 from $88 and keeps an Equal Weight rating on the shares as part of a Q1 earnings preview...

Simply Wall St 5d
Is It Too Late To Reassess Southern After Its Strong Multi Year Share Price Run?

If you are wondering whether Southern's current share price still offers value or if most of the opportunity is already reflected, you are in the right place....

Is It Too Late To Reassess Southern After Its Strong Multi Year Share Price Run?

Analyst ratings

59%

of 22 ratings
Buy
27.3%
Hold
59.1%
Sell
13.6%

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